This event, designed to showcase unique products from Macao and the Portuguese-speaking world and also saw success online. Two dedicated livestreaming sessions generated a cumulative viewership of over 16,000, further extending the market’s reach beyond the physical venue.
The exhibitors expressed high satisfaction with the event’s outcome, noting that sales figures surpassed expectations. Many vendors are now eager to see the “Vamos Desfrutar” brand expand to other cities and communities. Local attendees were equally enthusiastic, praising the cultural performances and art workshops while appreciating the convenience of a “one-stop” destination for purchasing authentic goods from Macao and Portuguese-speaking countries.
According to the Macao SAR Commerce and Investment Promotion Institute (IPIM), the “Vamos Desfrutar” initiative will continue to tour various locations. By integrating online and offline activities, the institute aims to promote distinctive regional products and further strengthen trade cooperation between China and Portuguese-speaking nations.
