Stadium full of cuddly toys for a good cause
Heerenveen placed 15,000 teddy bears in the stadium, in the fans’ places, to help children with cancer and raised 230,000 euros.
Supporters from entering the stadium remain banned in the Netherlands, but that was not a deterrent to the fact that the stands were full in the meeting between Heerenveen and FC Emmen (4-0), held last Saturday. The Abe Lenstra Stadion, home of the Heerenveen, received 15,000 teddy bears, dressed up in the club’s jersey and support songs on the tip of their tongue. These toys, which filled the benches and gave a new life to the Heerenveen stadium, were placed on chairs intended for the public for a good cause.
It was an initiative organized by the Dutch emblem in partnership with the Foundation for Children Free from Cancer (KiKa) and the pharmaceutical laboratory MSD, which aimed to sell soft toys to collect funds and, at the same time, call attention to the number of children with cancer in the country.
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