In Brazil, product begins to be sold in Burger King chains.
Japan, China, the United States and Argentina are the countries to which Marfrig should start exporting its vegetable meat, which had a noisy launch in August in partnership with the American ADM (Archer Daniels Midland Company), one of the largest agricultural processors in the world. In the Brazilian market, the first large fast food chain to commercialize the product was Burger King, which caused queues in the launching in one of its stores in Sao Paulo this month.
The same, but different Still with no definite date, one of the advantages of exporting vegetable meat is that it can be sold even to countries that have some embargo on Brazilian animal protein.
Read more in Folha de S. Paulo